2023-11-15

Market Landscape: The Rising Trend of OEM Customization and Its Significance

In recent years, as consumers' demand for beverage quality and flavor has increased, and as brands chase product differentiation, the OEM customization market has seen rapid expansion. According to the latest market research, it's projected that the global OEM customized beverage market will grow at an annual rate of 7% over the next five years, potentially reaching a market size of $2 billion.

Against this backdrop, SUNNYSYRUP FOOD CO LTD, with its profound R&D strength and excellent manufacturing capabilities, has become the preferred supplier for several renowned global bubble tea brands.

Professional OEM/ODM Services: Assisting Brands in Establishing Market Leadership

OEM Manufacturing Service

SUNNYSYRUP's OEM service provides brands with a one-stop solution from ingredient selection to final packaging. This not only ensures product consistency and high quality but also allows brands to focus on market promotion and brand building.

European Headquarters Case Study

For a leading European bubble tea brand, our OEM manufacturing ensured direct shipments to its global franchises. This approach not only maintained brand image consistency but also saved significant logistics costs.

ODM Manufacturing Service

Our ODM service designs and produces unique products based on client needs. From market research, flavor development to product packaging, we offer comprehensive support to brands.

Australia Client Case Study

For an Australian bubble tea chain, we developed popping boba flavors of bubble gum and cotton candy. This unique flavor set the brand apart in the market, resulting in exceptional sales.

Vietnam Client Case Study

For a renowned bubble tea chain in Vietnam, we provided a uniquely designed bottled syrup in line with its brand identity. This not only elevated their brand image but also distinctly positioned them in the local market, earning them a higher market share.

Looking Ahead

With the continuous growth of the bubble tea and other specialty beverage markets, the demand for customization will continue to rise. SUNNYSYRUP FOOD CO LTD will further increase R&D investment, deepen collaborations with global brands, and provide cutting-edge customized solutions, creating even more market value for its clients.

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